By the end of this The Fundamentals of Business Communication training course, you will be able to: 

• Meet the needs of your readers/audiences, by helping them achieve their objectives
• Listen more intently and intensely to understand others and their needs and requirements
• Write more precise, more effective and professional e-mails, letters and reports
• Speak in front of a group with greater confidence
• Build rapport with your audiences and clients
• Confidently use the proper techniques, tools and skills for a wide variety of communication challenges

• The Fundamentals of Business Communication training course will highlight:

  • The importance of professional levels of written and spoken English
  • Proven ways to improve the effectiveness of various forms of written communication
  • Power language to enhance influence and impact
  • Presentation skills to persuade even the most hostile audience
  • How to convey a credible message and create concise messages using a structured process?

DAY 1

Establishing the Groundwork in Written and Spoken Communication

• What is successful business communication?
• Establishing a clear brief by careful listening and questioning
• Barriers to effective communication and how to overcome them
• Mindfulness, rapport and charisma building

• The role of emotional intelligence in successful communication
• The types of communication to meet the needs of brief and audience

DAY 2

Developing Professional Writing Skills

• Fundamentals of business english – critical grammar and structure rules
• Fundamentals of business english – structures and phrases to avoid
• Structure – Why clear structure helps decision making?
• Structuring an Argument Coherently and Logically
• The skoosh case – Introduction – identifying typically written mistakes
• Generating ideas for writing and presenting – mind mapping and brainstorming

DAY 3

Professional Written Presentation

• Characteristics of effective writing
• Essential plain English techniques and how to apply them
• Avoiding Clichés, Jargon and Management-speak
• Improving clarity with headings and sub-headings
• Using Tables, Diagrams, Figures and Graphs

DAY 4

Mastering the Language of Business Persuasion

• Writing and presenting for a target audience and specific purpose
• Persuasive argumentation
• A process to marshal support for your ideas
• Powerful words and phrases to influence outcomes
• Influence and persuasion – The lessons from marketing sales and public administration
• Constructing a strong opening and powerful conclusion

DAY 5

Becoming a Fluent and Professional Speaker and Communicator

• How to control your nerves and manage stress before delivering?
• Presenting: do’s and don’ts
• Storytelling as a vehicle for key messages
• Body language and posture for success
• Rehearsal: Giving and receiving feedback to increase performance
• Course evaluation and action planning